Colours can play an important role in conveying information nonverbally, creating certain moods, and even influencing the decisions people make.
Colour Psychology In its simplest terms, has become a popular area of colour theory that assigns emotional and psychological connotations between colours and emotions. Many of these meanings are universal because they have an effect on the brain but some are only cultural.
How do colours affect moods? While perceptions of colour are somewhat subjective, some effects have universal meaning.
RED - LOVE AND CREATIVITY
Action, Passion, Energy, Excitement, Strength, Adventure, Love.
ORANGE - OPTIMISM AND WARMTH
Optimism, Enthusiasm, Freedom, Original, Emotion, Pleasure, Youth
YELLOW - OPTIMISM AND WARMTH
Joy, Warmth, Possibly, Happiness, Charity, Curiosity, Fun
GREEN - NATURE AND CONFIDENCE
Nature, Luck, Harmony, Loyalty, Safety, Prosperity, Health
BLUE - NATURE AND CONFIDENCE
Trust, Power, Confidence, Loyalty, Success, Security, Purpose
PURPLE - WEALTH
Mystery, Fantasy, Imagination, Royalty, Spirituality, Justice, Art
PINK - LOVE AND CREATIVITY
Femininity, Creativity, Respect, Softness, Gratitude, Intuition, Calm
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