Research shows a clear connection between a soundtrack and a business’ performance. And yet, music remains one of the most underused tools for business success.
When your business requires you to be creative and think outside the box - which is probably most of the time - being stuck in a funk and uninspired is unacceptable for your bottom line. Play music that helps you escape reality for the moment and dream unrestricted
Music is not just noise or meaningless entertainment. Music has such an impact on our lives that when we hear certain songs, we can remember where we were the first time we heard it. We feel deeply connected to songs and the artists who sing them, and our brains remember the words to songs with astonishingly little effort.
Have you ever found yourself humming a tune all the time. Unable to get it out of your head. This is because music subconsciously affects our mood, energy levels, memory recall and even behaviour. It can heighten our sense of connection to people, experiences and even businesses.
Being a business owner is not a fail safe career choice. You’re going to have ups and downs and experience losses. When something isn’t working out as you had planned and your mood is in the dumps, crank up the volume on songs that make you happy and upbeat.
What song motivates you at work?
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